 |
| content creating and sharing as a marketing tool |
content creating and sharing as a marketing tool
Content sharing sites, from video to photos to music to knowledge, provide marketers with a snapshot of how users interact with and perceive their brand. Most of the sites have RSS feeds available, where marketers can keep a tab on mentions of their brand.
These sites and services allow marketers the opportunity to capitalise on the creativity of their consumers to further amplify their brand. By making content easily available, and removing restrictions on use of that content, companies can nurture creative interactions that are likely to spread.
Content sharing sites, from video to photos to music to knowledge, provide marketers with a snapshot of how users interact with and perceive their brand. Most of the sites have RSS feeds available, where marketers can keep a tab on mentions of their brand.
These sites and services allow marketers the opportunity to capitalise on the creativity of their consumers to further amplify their brand. By making content easily available, and removing restrictions on use of that content, companies can nurture creative interactions that are likely to spread.
Wikis can be used when creating an event with a network. Encouraging users to interact allows them greater connection and ownership of the outcome, and provides a means for ongoing communication.
