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| personalised greeting |
personalised greeting
With a database that has entries for readers’ names, it is possible to personalise the greeting of the email. “Hi Kim Morgan” can elicit far better responses than “Dear Valued Customer”, but it is possible to create a greeting with personality without personalising it. Occasionally, the subject line can be personalised as well to boost responses.
With a database that has entries for readers’ names, it is possible to personalise the greeting of the email. “Hi Kim Morgan” can elicit far better responses than “Dear Valued Customer”, but it is possible to create a greeting with personality without personalising it. Occasionally, the subject line can be personalised as well to boost responses.
