 |
| Top |
Where and how will you win?
The internet becomes more competitive every day, but it is still a relatively immature medium that is evolving quickly. If you think it’s hard to be on top at the moment, just wait until five years from now! Winning today is more and more about identifying a great niche and then ruthlessly pursuing a dominance in that niche. If you think about things from a business perspective first, your SEO effort will be all the more effective.
In summary (and to use a fishing analogy), look at what the more experienced anglers are doing. Copy what works but don’t follow the crowd: Find a good stream that isn’t overfished; stand where the current runs strongest; and use the right bait. Most importantly, keep the right fish and throw back the tiddlers for someone else to catch.
The internet becomes more competitive every day, but it is still a relatively immature medium that is evolving quickly. If you think it’s hard to be on top at the moment, just wait until five years from now! Winning today is more and more about identifying a great niche and then ruthlessly pursuing a dominance in that niche. If you think about things from a business perspective first, your SEO effort will be all the more effective.
In summary (and to use a fishing analogy), look at what the more experienced anglers are doing. Copy what works but don’t follow the crowd: Find a good stream that isn’t overfished; stand where the current runs strongest; and use the right bait. Most importantly, keep the right fish and throw back the tiddlers for someone else to catch.
